Who is your greatest influencer on the subject of Social Media and why?
The internet can create lots of "noise" - how do you cut through it and what did you find?
Purpose: I would like to gather and share the "movers" and "shakers" (industry leaders) in the Social Media Marketing industry and then share the compilation. If you know where such a list exist, please share.
Thanks for sharing!
Good Answers (1)
FRANK F
●Ex-Banker / Futurist ●30-yr Track Record ●Keynote Speaker ●Interim-contract CEO ●120-day Refocus / Re-invent/
Best Answers in: Using LinkedIn (134), Organizational Development (54), Government Policy (42), Change Management (41), Economics (24), Equity Markets (19), Career Management (16), Mentoring (15), Business Development (15), Corporate Governance (15), Staffing and Recruiting (14), Planning (14), Ethics (14), Internationalization and Localization (12), Communication and Public Speaking (12), Financial Regulation (10), Education and Schools (9), Personnel Policies (8), Internet Marketing (8), Small Business (8), Advertising (7), Business Analytics (7), Professional Networking (7), Web Development (7), Sales Techniques (6), Writing and Editing (6), Manufacturing (6), Energy and Development (6), E-Commerce (6), Computers and Software (6), Compensation and Benefits (5), International Law (5), Job Search (4), Accounting (4), Government Services (4), Treaties, Agreements and Organizations (4), Lead Generation (4), Quality Management and Standards (4), Blogging (4), Risk Management (3), Employment and Labor Law (3), Guerrilla Marketing (3), Public Relations (3), Customer Relationship Management (3), Search Marketing (3), Currency Markets (3), Derivatives Markets (3), Futures Markets (3), Social Enterpreneurship (3), Project Management (3), Personal Investing (3), Wealth Management (3), Starting Up (3), Customer Service (2), Certification and Licenses (2), Occupational Training (2), Exporting/Importing (2), Events Marketing (2), Labor Relations (2), Bond Markets (2), Non-profit Management (2), Philanthropy (2), Inventory Management (2), Distribution (2), Market Research and Definition (2), Professional Books and Resources (2), Green Products (2), Biotech (2), Enterprise Software (2), Software Development (2), Purchasing (1), Regulation and Compliance (1), Air Travel (1), Business Dining and Entertainment (1), Resume Writing (1), Event Marketing and Promotions (1), Conference Planning (1), Budgeting (1), Foreign Investment (1), Public Funding (1), Government Contracts (1), Offshoring and Outsourcing (1), Criminal Law (1), Contracts (1), Corporate Law (1), Finance and Securities Law (1), Direct Marketing (1), Viral Marketing (1), Commodity Markets (1), Hedge Funds (1), Option Markets (1), Non-profit Fundraising (1), Packaging and Labeling (1), Individual Insurance (1), Personal Debt Management (1), Personal Real Estate (1), Industrial Design (1), Product Design (1), Pricing (1), Positioning (1), Business Plans (1), Green Business (1), Telecommunications (1)
My greatest influencer is dead. He died pre-Internet. But he has by far the best insight on what the Internet is all about -- and will become.
I recommend you read the works of Marshall McLuhan, starting with his book "Understanding Media".
Then, and only then, will you begin to understand social media, because the medium truly is the message.
More Answers (14)
seth godin + malcolm gladwell.
hands down. they don't talk about marketing, they talk about culture and paradigms. these are big picture guys, and great influencers.
Rick I
Conflict Resolution Facilitator, Stay in Touch Marketing and Social Networking for Newbies Specialist
Best Answers in: Professional Networking (2), Internet Marketing (1), Business Development (1), Business Plans (1)
Seth Godin,
Seth is all about conversations, trust and connections and that is what Social Networking is all about.
Hi Tiffany,
I recently came across this wonderful read that includes various people and resources. One is Chris Brogan, an individual I had planned to recommend regardless. Another person who I've met via Twitter - Lisa Hoffman - is referenced as well.
Links:
Nerissa M also suggests this expert on this topic:
Jeremiah Owyang compiled a list just like this about 2-3 months ago on his site at web-strategist.com - check there first before creating your own
Seth Godin
his clarity of taught makes him the winner
Ed Dale and Dan Raine have been my greatest influences. They are responsible for moving me from knowledge to action.
Frank Kern is another great one.
Links:
The guys at Plaid, an agency in Danbury, Ct. Met these guys a couple years ago when they were doing a tour (yes, they're an agency, not a band).
Now this could be as much a comment about my own experience with social media as anything, but the blogs they run -- particularly Darryl Ohrt's "brandflakes for breakfast" blog -- have introduced me to the marketing applications (both good and bad) of practically every social media I can think of ... and even a few I can't.
Links:
ShriNagesh D
Google certified analyst, Web, Ecommerce Strategist (Social Media, Web2.0 expert)
Seth Godin, Jeremy Owyang, Chris Brogan, Scott Monty are social media geeks I follow. There must be more and I presume the number will grow leaps and bounds in 2009.
ShriNagesh D also suggests this expert on this topic:
Flyn P
LI Netwowking Expert ► SEO & Social Marketing Expert ► Inside Sales Guru ►Author ►Please connect on LI, Twitter
Best Answers in: Sales Techniques (30), Business Development (15), Using LinkedIn (15), Customer Relationship Management (9), Lead Generation (9), Search Marketing (8), Internet Marketing (5), Professional Networking (4), Small Business (2), Freelancing and Contracting (1), Job Search (1), Compensation and Benefits (1), Personnel Policies (1), Staffing and Recruiting (1), Advertising (1), Writing and Editing (1), Planning (1), Quality Management and Standards (1), Product Design (1), E-Commerce (1), Information Security (1), Web Development (1)
Frank Kern is great but not into Social media -- the guy I would chose is Stompernet member/faculty and producer of the following video on the subject: His name is Don Crowther
Links:
Terry G
Fastype VA Services, Inc. - Supporting Professional Speakers and Coaches Worldwide!
Leesa Barnes has had the greatest influence on the subject of social media in my business because she teaches social media in a very simple, matter of fact way that allows you to start implementing it right away. Her knowledge regarding the subject of social media is infinite!
Links:
Monique T
Social/New Media Strategist, Sparkle Internet Image Solutions
Best Answers in: Internet Marketing (3), Blogging (2), Events Marketing (1)
Great question Tiffany, my movers and shakers are Chris Brogan and John Jantsch.
Links:
Good Afternoon Tiffany.
My greatest influencer was my fiance' Lois, who introduced me to LinkedIn as a professional networking site which has influenced my social networking further. She works for a company which signed her up for a Facebook account when she started there, but she manages more of her professional contacts at LinkedIn.
I found that I could use LinkedIn instead of my usual e-mail follow ups when I met new professional contacts and it helped me reconnect with others long after I had established previous contacts. There have been a number of tools added to the system and I have started and joined groups there to maintain professional contacts with a diverse set of contacts.
As for a list of movers and shakers, may i suggest this list from the wikepedia entry?
International Conference on Weblogs and Social Media
Social Media Club
Social Media Magazine Online
Social Media Age (Online Blog)
Social Networking and Media Association (SNAMA)
An Open Source Social Media Toolkit
They will be a great place to start!
Best To You,
Dennis M. Sergent
Seth Godin - need I say more?
Brian Campbell - monetized Facebook in weeks and has given back to the community by showing his techniques.
Common Craft founders - they have created this wonderful yet simple tool of "video explanations in plain English".
The teens - anyone i know who is hipper and younger than me by at least ten years.