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Tim C

Director, Marketing and Brand Strategy at KeylimeTie, LLC

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Good email newsletter software to install on our own servers?

I'm looking for some email newsletter software, commercial or open-source, that I can install on our own servers and manage via the web. For security concerns, we aren't going out to a 3rd party hosted solution. I want tracking of links, CAN-SPAM compliance, the ability to manage multiple mailing lists, etc.

I'm just about to start my own research -- if you have any you use successfully, please send links!

posted September 26, 2007 in Internet Marketing, Direct Marketing | Closed

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Doug L

Web & Interactive Director at Inovat // a web & interactive design firm

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I have used and recommend OemPro. SendStudio may also be a good solution. Also check out ActiveCampaign. Hope that helps.

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posted September 26, 2007

 

David L

Managing Director at mktgDIGITAL

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Tim
Looks like the others have come up with some good open source recommendations.
If you are looking at a more commercial solution then take a look at Lyris List Manager. I have just been through the same process as you are about to embark upon. The voyage of discovery that I took my client on looked at open source, hosted and commercial solutions. In the end Lyris won hands down on all the elements that you mentioned. We are managing 475,000 records over 26 seperate lists, each with multiple user access. The early feedback from the client is overwhelmingly positive.
PM me wif you want more advice.
Regards
David

posted September 27, 2007

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Keith M

Senior Associate at Acquity Group

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I've used the a program called Dada with some success. It is free but you can pay for the Pro version for $50.

http://mojo.skazat.com/

It is probably worth looking into when evaluating what is out there for use on your own servers.

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posted September 26, 2007

 

Brian E

CEO @ Fathom Industries

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When I did a similar project in 99/00, major domo was the open source market leader in mailing list management.

We had legacy application data issues, which was easily solved using widely used tools (minimal PERL scripting, some SQL knowledge).

We had about 200k addresses to manage, given the hardware involved, scaled very well.

It does require someone with knowledge of how SMTP works and can setup the Mail Transfer Agent for Major Domo to use. Not rocket science by any means, but you should know that is a factor.

There are numerous web front-ends available - see the FAQ on the referenced site.

Best of luck,
Brian

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posted September 26, 2007

 

Christopher B

CEO Sensorpro.net

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Tim

Spinnakerpro is one of few that works both ways. It's also got an agency module if you plan to offer as a service to your own hosting customers to handle billing etc. OEM'd by Epicor and others so you can also brand as your own. You could also submit an RFP to Capterra to widen the scope. E-Consultancy also have an email marketing buyers guide that's worth a look.

Thanks
Chris

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posted September 26, 2007

 

John Mark W

Online Community Outreach and Evangelism

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Hi Tim,

If you want a freebie, you can use phplist - although you might want to bring your own HTML template. I found their template-builder to be less-than-good.

However, for not much money, you can use topica.

PHPList: http://www.phplist.com/
Topica: http://www.topica.com/

-John Mark

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Clarification added September 26, 2007:

note: Topica is a hosted service. Never mind :)

posted September 26, 2007