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Michael W.

Transforming your work, your life, your world | Career Coaching | Life Coaching | Business Coaching | CEO Ki Work

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Crossing the chasm from salaried employment to working in the cloud

In a deteriorating job market are we close to reaching the critical point where it is almost impossible for unemployed professionals in the $50k - $150k salary range to find another full time salaried job?

If so, are they going to be forced to find alternative ways of making a living, and what is that going to look like? Are we moving towards "fractional work" and "working in the cloud"?

In 2004 Thomas W. Malone asked us to imagine that there would be “organizations where most workers aren’t employees at all, but electronically connected freelancers living wherever they want to. And (to) imagine that all this freedom in business lets people get more of whatever they really want in life—money, interesting work, helping other people, or time with their families.”
http://ccs.mit.edu/futureofwork/

In 2009 his namesake, Michael S. Malone, described the rise of the “Protean Corporation”. He asked us to imagine companies that “will complete the move from hierarchies and toward a model of highly interconnected craft guilds. With a workforce scattered around the planet, linked virtually, the last obstacles to inclusiveness will also fall, meaning virtual job shops, temporary help hired off the Web, more permanent part-time workers, and the hiring (in unusual new relationships) of the retired, the young, and the unlikely (illiterates, for example).”
http://www.amazon.co.uk/Future-Arrived-Yesterday-Protean-Corporation/dp/0307406903/ref=sr_1_1 s=books&ie=UTF8&qid=1278673937&sr=1-1

Has the future arrived? If so, is there an opportunity for recruiters to provide support (possibly in partnership with career transition specialists) to enable unemployed professionals to cross the chasm from salaried employment to working in the cloud?

Conversely, is there an opportunity to connect corporate clients with managed contingency teams operating in the cloud, enabling them to become more flexible, agile, and responsive in ever more challenging market conditions?

Clarification added July 11, 2010:

Thanks for your responses. The reason for asking the above questions are as follows:

Our company, Ki Work, has been developing a web platform that enables agile organisations to access and manage their resources and relationships "in the cloud". This includes:

- the provision of a web-based platform and marketplace for organisations to access an on-demand managed virtual workforce
- facilities for entrepreneurs to create, market and operate their own virtual businesses, requiring minimal start-up and set-up costs
- coaching support for professionals to “cross the chasm” from conventional employment to "working in the cloud".

At this stage, we are exploring

a) whether unemployed professionals would value a 12 week transition support programme provided over the web and priced under $1k;
b) whether recruiters would see the benefit of promoting this to their database on a revenue share basis; and
c) whether recruiters see this as an opportunity to offer managed contingency teams to their clients?

posted July 9, 2010 in Staffing and Recruiting | Closed

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Erica F.

Social Media Optimizer, Publisher at ALC Publishing, President of Yuricon

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A few years ago, my industry imploded. Practically overnight it went from being a lifetime, stable career to being gone. Now it's rebuilding and all of what's left of it is contract work.

On the one had, I really like the freedom that working remotely gives me. On the other, I find it vexing that companies now basically will not hire anyone in my industry as a full-time employee. It's a tad frustrating knowing that you're undervalued from the get-go.

But, at least at the moment, I'm very happy to be working with people I like and doing work I enjoy. So the transition wasn't too difficult.


Cheers,

Erica Friedman
Yurikon LLC
Social Media Without Delusion
http://socialoptimized.blogspot.com
http://www.visualcv.com/elfriedman

posted July 9, 2010

Dan M.

Lead Consultant at the Yardstick Group

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Great question! I certainly think there is scope for this but only in some areas - one area where this is already a widely-used reality is lead generation. Now take professional services: because there is such a huge investment required in training someone and because if your PS capability suddently disappears/diminishes you cannot deliver on your promises, I don't think many companies would base their PS teams on non-employed professionals. That's why I can't think of a company who does not have a core team with a network of associates to bulk up their capability.

posted July 9, 2010

Jeff H.

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Although I understand the thought behind the ‘Malone’ articles, I believe there are still jobs out there as I see them posted for program and project managers all the time. Agree there may be less but the standard norm of applying for a position and working for a company still applies. Certainly different methods to find a job and communicate interest are changing with business networking. Due the economy, people are finding creative ways to make a living and risking into new ventures or careers they never thought of before. I’m 55 years old and have been fortunate to be working for a good company a long time. However early on I learned that I owned my own employment and continually need to train, learn new things, and some degree ‘re-invent myself’ to keep up with the requirements asked of me. One can never ‘rest on their laurels’ or the world will one day pass them by and you will be obsolete. I continually train, get new credentials, and be fluid and flexible…and feel good about what I’m doing. …JGH

posted July 9, 2010

Sarath C.

Information Technology Manager for Sears Hearing Centres

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I'd also read the Protean Corporation, an interesting look into the future. I think right now the distributed or cloud based work structure is affecting the technical side of it, where more and more developers & programmers are hired on basis of contract.

But like you suspected, most of the team will be dispersed through out the globe and only core members like Jeff mentioned above will be left on a permanent basis. The core does not merely mean board members, it could be an operations manager who knows inside-out of the business operations can be a valued core member.

I think the next generation HR will have the pressure to identify the gem from the heap they receive, since it will be on them, a company will perform/out perform.

This structure will also mean that there will be more entrepreneur's and more efficient models that can be easily patched to an existing system and relieve them when not required. Hence helping the entrepreneur and the company, that uses the service, a clear advantage.

posted July 9, 2010

Wallace J.

Multimedia Producer, i3D Programmer, Acrobat 3D PDF, Android App, Virtual World & iTV Design, Kindle, Nook & Sony eBooks

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It is the transition itself between the two paradigms that will be so difficult for some...

posted July 9, 2010

Ashley W.

Sr. Project Manager at ModCloth and founder of SkyBride

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There's no doubt that freelancing and "working in the cloud" is becoming more mainstream. However, in my experience, there's an irreplaceable benefit to working face-to-face. It builds trust, improves relationships, shortens feedback cycles, and improves productivity.

What I have seen work well, though, is a primarily virtual workforce that meets in person occasionally. An in-person meeting at the beginning of a working relationship goes a long way to reducing suspicion, fear, and the overall unknowns of using a virtual team.

Many companies have already made this switch and offer near-shored resources for technical and creative projects. These teams scale up or down as needed so the corporate clients have total control over budget and velocity.

As the workforce moves to the cloud, HR's biggest challenge will become the maintenance of these teams. Managing virtual teams effectively is a skill, and it must be taught. In order to keep good employees, HR will need to lead the charge in training managers for these new realities and increasing awareness of techniques for working in virtual teams.

posted July 9, 2010

Edwin C.

Stock Associate - Recieving Personel at Pottery Barn

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Hi Michael,

the Advice I would give is that of, recruiteres becoming more qualified to work these kinds of challenges. the workforcer market is slimming down into the stages of not allowing an unempoyed individual to find nwe work in the same field they were laid off from.

The obsticles are more and more, but the recruiters are sharper and choosing the best of the best encouraging more and more effort.

posted July 9, 2010

Gareth Y.

Buy/Sell Businesses | Business Broker | Exit Planning Strategy | Speaker | Author and Novelist

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There are many factors moving us from a W-2 to a 1099 workforce, but there is an equally big distinction between 1099 work for large corporations and 1099 work for small business. The latter has all of the risks of employment (typically massive concentration of effort into one client and exposure to the politics of working for a boss who is likely to move) but none of the rewards (perceived stability, inertia during change, healthcare, etc.). Most of those moving into contract work for large companies, unless they are able to build a business themselves and thereby gain stability and diversity, are hoping every day to get hired, and this is a sad place to be. Changing one's mindset (which takes time) and working for small companies, though, is a lot more fun: people stay in place and projects tend to be smaller, so stability through diversity is possible.

As for the role of recruiters: sorry, but I'm not sure how the current role could fit, even in the corporate world. Recruiters help hiring authorities pick a person with linear career progression and ideal credentials so that they can stick for a long time, and if they fail, there is nowhere to point the finger. Their economics are based on a small number of long-term hires. I'm not sure either the search approach or the economics of the business lend themselves to the volatile, performance based project work of a 1099 world; and I find the possible fit even harder to see in the small company world.

posted July 9, 2010

Eric E.

IT Web Development Server Administration - Bringing Businesses On-Line

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Hi Michael,

We are in what I would deem a transition period. The virtual workplace has now been around for awhile and companies are seeing the pros and cons to their industry. A lot of sales people and sales teams that are spread out across large territories have actually been at this long before the name virtual was in....they were called telemarketer.

Ok...so we went from the industrial age, to Manufacturing and then to the service orientated way of employment. So what is next? At this point your guess is as good as mine. What I can tell you is that the markets will dictate what comes next. There was also a slowdown with people running around crying the ski was falling in at the end of each of these times in history...yet we survived.

Are there any 50 -150K jobs still out there? I am sure there are, but the number of people going after them has increased three fold. Honestly....sometimes its good to go without in order to really appreciate what you really have. I would assume those people out there that are drawing unemployment or have lost any extensions that would give their hind teeth right now for anything in that range.

So for you folks here in the US, just remember what really makes us great. Its not our government even though they want you to think so....its the people and the way were willing to pull together to help one another and show our creativeness on coming up with new ideas & inventions.

Each one of you are important and have something to offer one another. This area supplied by linkedin might be a great place to group up with others in creating a well rounded team to approach companies looking to contract work out or you may want to offer your services to small start-ups that are in dire need for your talent. I for one would be more than happy to try and help anyone here unemployed looking for work.

posted July 10, 2010

Susan S.

Oppenheimer & Co. Inc., financial marketing writer.

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Good grief, I hope not. It's like risk tolerance: some of us (like me) would find the environment very difficult. It's like full-time freelance as a fiction writer.

One is supposed to say how wonderful it is.

I'd have gone stir crazy.

posted July 10, 2010

Maurice G.

Identity architect | Product manager | Agile consultant

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At first it sounded like you are selling old wine in new bottles. The concepts of freelancers and temp agencies have been there for ages, adding the term "in the cloud" to it does not add much to the proposition.

Having said that, I do agree with you that it will gain more in popularity, and any service that helps people to get on board can be valuable.

Are you focusing on a specific job types? I have always wondered how my area of expertise (product development/management) would translate to "the cloud" :)

posted July 12, 2010